Will Catholics go home?
Cover of Pope John Paul II It is coming. Among the largest religious media blitzes in U.S. history---scheduled to air more than 400 times during a three-week run---these commercials will depict humanity's experience of hopelessness before presenting redemption in Jesus Christ as the answer. Millions will view them on major television networks from December 16 through January 8. The program is called Catholics Come Home . The primary audience---men and women who grew up Catholic, and are now inactive or "lapsed"---is 27.5 million strong, according to the Pew Forum . They constitute roughly 10 percent of the U.S. population, making them the second-largest religious demographic in America behind Roman Catholics at 77.7 million and ahead of the Southern Baptist Convention (at 16 million plus). These former Catholics are among your church's elders, nursery workers, and often compose a sizable portion of your congregation. The Message of Catholics Come Home If yo...